It seems like everyone is jumping on the bandwagon to join the popular packaging trend. More and more food brands have been turning to pouches to package their products. From sports drinks to ketchup, pouches can be convenient for all products. There are endless varieties for shapes, sizes, and features such as stand up capabilities and resealable options.
Advantages to pouch units include portability, lightweight, reduced material use and significantly lower shipping costs. Demand for pouches in the US is projected to increase 4.6 percent per year to 9.4 billion dollars in 2018, according to a new study from The Freedonia Group. Food and beverage markets make up the majority of pouch demand, accounting for 80 percent of the total in 2013. Nonfood markets for pouches will grow more rapidly than food and beverage markets based on further development of new applications in consumer goods. By switching to pouches, brands will be able to differentiate themselves from the rest of the market and draw more attention to their products on store shelves. Pouches give off the perception of a new contemporary packaging format that consumers have proven they are interested in.
Packaged food companies will see significant cost savings when using pouches due to lighter weight, leading to decreased transportation costs, and lower material use compared to more structured containers. Aluminum is often used in the food packaging industry because direct contact between foil and food and beverages causes no reaction, extending the products shelf life. Firms will be able to keep oxygen out and maintain the desired temperature of their product.
Shanghai Metal Corporation understands the potential in the packaging industry and offers a wide array of aluminum foil for flexible packaging. We are committed to providing value-added quality products with competitive pricing and prompt delivery. View more information on this product and more at our website here.
Sources: Packaging Buzz, The Freedonia Group
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