coca cola – Shanghai Metal Corporation

The Many Architectural Applications of Shipping Containers vol.7

Shipping containers are a perfect solution for setting up a pop-up restaurant or a mobile kiosk. As we already covered in our blog about container stores, they can be installed almost everywhere and are very likely to gather a lot of crowd. Some very well know companies have already set up a mobile restaurants and kiosks.

In 2010 Subway had a shipping container restaurant on top of the five story Freedom Tower in New York. Subway established the restaurant for the construction workers who would otherwise have needed 45 minutes to get down from the construction.

Shipping containers are also a form of sustainable building and offer an eco-friendly and a low-cost solution for starting restaurants. One of the world’s best coffee shops, Starbucks, has also used shipping containers and build such an eco-friendly drive-thru cafe in Seattle.

As a new business idea, shipping container restaurants are an ideal low-cost choice. During these hard times in the economy, people who have always wanted to start their own restaurants but do not have enough capital, seem to have found a solution.

Setting a container kiosk is a smaller scale but still a considerable business. Container kiosks are also used to implement CSR in developed countries. For instance Coca-Cola has taken this concept to Africa, Asia and Latin America by installing kiosks called Ekocenters that offer locally tailored mix of products, services and resources that also include sustainable energy, wireless communications, refrigerated vaccination storage, health education, and other functionality to jump-start entrepreneurship opportunities and community development.

If you are looking for containers to start or expand your business, we in Shanghai Metal Corporation can offer them. We have many kinds of containers with different door solutions. You can check our website for further details or send us a message through this form. Check also our social media platforms for new updates.

Tuomas P. // SMC Editor

Pictures and original articles: Coca-Cola Company, Coca-Cola Company Press Release, Food and Beverage News, Designboom, 3BL Media, Expok News, Inthrald, Weburbanist, Urban Times,Inhabitat, Inhabitat, Westphoria

Continue to chapter 8.

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Vymeň plechovky za hamburger!

Ľudia milujú jesť hamburgery a popri tom popíjať kolu z plechovky. Čo by ste však povedali na to, ak by ste mohli prázdnu plechovku vymeniť za jeden chutný, šťavnatý hamburger? Nie je to nemožné. Zbohom kuchyňa starej mamy.

DDB Štokholm a McDonald spolupracovali na reklamnej kampani v Štokholme vo Švédsku, aby prinútili mladých ľudí poupratovať za sebou plechovky od piva či iných nápokov. McDonald rozmiestnil mnoho ojedinelých bilbordov, aby posilnil odkaz svojej kampane.

Reklama neobsahuje iba plagáty, ale tiež plastové tašky na zbieranie plechoviek. Ak potiahnete plagát za jeho koniec, igelitová taška sa oddelí a vy sa môžete pustiť do práce. Každá z týchto tašiek vysvetľuje princíp výmeny plechoviek za jedlo v sieťach McDonaldu. Za 10 plechoviek dostanete buď hamburger alebo cheeseburger, za 40 plechoviek dostanete Bic Mac. Bilbordy sú umiestnené väčšinou poblíž parkov a letných festivalových miest.

McDonald si myslí, že mladí ľudia, ktorí chodia na festivaly, tam utratia všetky svoje peniaze na pitie, tričká a lístky. Po celom dni tancovania, skákania a spievania na festivale, určite vyhladnú a pôjdu kam? No predsa s taškami plnými plechoviek do McDonaldu vymeniť ich za nejaké tie hamburgery. “Každý je šťastný. Plechovky putujú do recyklácie a ľudia dostanú svoje hamburgery.” hovorí DDB Štokholm.

Celý tento nápad by sa mohol stať dobrým prostriedkom na vyčistenie ulíc a komunity s nižším príjmom by si mohli trochu polepšiť. Čo však s tými nadbytočnými “hamburgerovými” kilami?

V Shanghai Metal Corporation máme takisto radi hamburgery a kolu v plechovke, no čo je podstatnejšie, ponúkame kvalitný hliník, ktorý sa používa v potravinárskom priemysle. Pre viac informácií navštívte webové stránky alebo nám zašlite dopyt a anglicky hovoriaci personál vám ochotne pomôže. Stiahnite si aplikáciu oskenovaním QR kódu alebo nás nasledujte na sociálnych sieťach.

Silvia M.//SMC Editor

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Zdroje : inhabitat.com, adweek.com, foodbeast.com, googleimages

In Container Homes Winter Is Always Outside

Shipping containers are a superior building material and the mainstream for affordable housing. As a form of prefabricated construction, shipping containers houses can to huge extent be built elsewhere than in their final destination. In order for shipping containers to become livable homes, they need a makeover including a proper insulation.

Shipping containers are usually described as an optimum construction material for areas with relatively high temperatures. The reason is that there are well know techniques on how make shipping container houses naturally ventilated. For instance the shipping container cruise terminal in Seville is designed to resist high temperatures during hot summers.

Shipping containers are also suitable for places where winters are long and cold, and where it snows a lot. Originally shipping containers were designed to resist rough weather in the seas during shipping and therefore shipping containers later became an excellent building material. It seems that shipping container architecture was invented like Coca-Cola – by accident.

There are examples of shipping container winter homes that are suitable for Northern countries such as Northern USA, Canada, Finland and other Nordic countries. For instance an American real estate agent Jeffrey White is transforming shipping containers into affordable and eco-friendly homes for low-income families in Salt Lake City. Each home is made out of two shipping containers, and the whole projects costs 120,000 dollars including the land they sit on. (source)

In order to build beautiful homes like these, the shipping containers need to be enforced with proper insulation. In Shanghai Metal Corporation we sell both shipping containers and highly moisture resistant glass wool for insulation. Our prefabricated container homes come with polystyrene foam insulation. If you are building affordable homes we will gladly offer you all the material. Just send us an inquiry and our English speaking staff will contact you. Meanwhile please visit our social media sites for future updates.

Tuomas P. // SMC Editor

Pictures and original articles: The Fair Verona, Jetson Green, Small Cabin Plans, Tiny House Blog, Inhabitat

Green Campus – Steve Jobs’ Last Wish for Apple

Before his death in 2011, Steve Jobs announced that Apple wants to build a massive and green campus in Cupertino City California. The construction project has been put off many times but Apple‘s CEO Tim Cook has told that the complex will be finished in 2016.

The sketches of the space-like building look simply astonishing. The Apple campus has been said to become one of the world’s largest corporate campuses and the world’s greenest building. 100 percent of the facilities will utilize renewable energy and just like Coca-Cola in developing countries, Apple will also use solar power in its construction.

The 260,000 square meter campus will accommodate harshly 14,000 employees who will have the possibility to utilize offices, fitness facilities, auditoriums and cafeterias inside the complex. For enabling such facilities the budget of the project has been raised to over five billion US dollars.

Designed by Foster and Partners, Apple‘s campus will be naturally ventilated meaning that air-conditioning and heating is needed only during 25 percent of a one-year period. The natural appearance will be generated 7000 surrounding trees..

Shanghai Metal Corporation is also specialist in construction projects that are sustainable and environmentally friendly. We also execute prefabricated construction projects and build homes, hotels, villas and offices out of shipping containers. If you are looking for a reliable international construction company and construction material, you should visit our website or just send us an inquiry and our English speaking staff will get back to you. Meanwhile please check our social media platforms Facebook, Twitter, LinkedIn and Instagram.

Tuomas P. // SMC Editor

Pictures and original articles: Inhabitat, Apple, The Verge, Bloomberg Business Week

Container Architecture – A Dialogue with Nature

Shipping containers are superior building material that enables people to build safe, durable and environmentally friendly homes with with a relatively small capital. Thanks to strong pillars in their four corners, shipping containers can be piled into high complexes. One aspect that has not gained that much attention is that shipping containers can be easily adjusted with their natural surroundings.

Shipping container architecture tries to use containers as wisely as possible in order to minimize users’ costs also after the installation process. Usually shipping container buildings are equipped with solar panels enabling the utilization of sustainable and green energy. For instance the Coca-Cola Company has installed solar-powered kiosks to many developing countries.

Shipping containers are not only modular but also adjustable. The material sets only a limited amount of limitations for designers and architects. Shipping containers can have various door solutions. Open-top containers can even be used to create swimming pools.

Because of the simple steel structure of shipping containers, only welding is needed to modify their structure. Because shipping containers are designed to carry heavy loads only on their corner pillars, roofing needs to be done with special care. You can read some tips about roofing for container shelters here.

Container houses can be built to be naturally illuminated and naturally ventilated what brings the maintenance costs down to minimum. (More details can be found through references.)They can also be implemented to be resistant of heat, just like Seville shipping container cruise terminal that does not get hot even during hot summers.

Shipping container architecture is going mainstream as more people engage in building homes, hotels, offices, entertainment centers or even private summer residences out of shipping containers. We in Shanghai Metal Corporation offer many kinds of shipping containers for industries to use. If you are interested in buying shipping containers, please send us an inquiry and our English speaking staff will give you guidance. For technical specifications please visit our website. Please also follow us on our social media platforms.

#BuildingValueAcrossTheGlobe

Tuomas P. // SMC Editor

Details about the container houses in the pictures : Home Edit, Inhabitat, Inthralld

Shipping Container Architecture – One of Those Accidental Innovations

There is one factor that is common to shipping container houses, Coca-Cola, Play-Doh and corn flakes. Just like a falling apple whose hit made sir Isaac Newton discover his laws of physics, all of these products were also discovered unintentionally. For instance Coca-Cola was meant to be a medical remedy for headaches, but as we all know, the pharmacist John Pemberton‘s chemical experiment in 1886 became another sort of refreshment.

In today’s world’s constant pressure towards innovation, the most valuable discoveries can simply be found by accident, experiment or even emotion. For example potato chips were invented in 1853 by an angry chef George Crum who became so sick of customers complaining about his fried potatoes that he prepared them fried slices instead. Surprisingly the customers did like the new dish and the rest is history.

Play-Doh was discovered in 1955 by Joseph and Noah McVicker who attempted to make an ingredient for cleaning wallpapers. A year later a toy manufacturer Rainbow Crafts started marketing the product and since then, the toy with a secret recipe has sold over 700 million US dollars.

Corn Flakes were invented by accident when the Kellog brothers John and Will accidentally left a pot of boiled wheat grain on the stove for several days. The mixture turned moldy but the product that emerged was dry and thick. Next they tried it with corn so corn flakes were created.

Shipping containers were invented and patented by Malcolm McLean, a trucker who was tired of the slow process of loading cargo in wooden crates. His invention really helped industries to save shipping costs. In 1956, loose cargo cost $5.86 per ton to load, but the use of ISO shipping containers lowered the costs down to 0.16 cents.

In 1987 Philip C. Clark saw shipping containers from another perspective and filed them a US patent for converting them into habitable building. He has once said that “Shipping containers can be so much more; they could be houses, schools, entire cities!”. Later on, many companies have implemented this idea.

Shanghai Metal Corporation is a mature builder of prefabricated and container buildings. We do business worldwide and are highly motivated in serving our international clients. If you are looking for container building solution, please visit our website or just send us an inquiry and our English speaking staff will guide you further. Meanwhile please visit our social media sites.

Tuomas P. // SMC Editor

#BuildingValueAcrossTheGlobe

Pictures and original articles: It’s Coca Cola in Blogspot, ISBU, Boxman Studios, The Huffington Post, The Christian Science Monitor, Inc.com, Business Insider, How Stuff Works?, Landi’s Labyrint in Blogspot, Pixellogo, Container Home, WordPress, Eagle Coatings

Coca Cola Saves Lives with Shipping Containers!

One of the world’s most valuable brands Coca-Cola is utilizing shipping containers in its corporate social responsibility program in developing countries within the bottom-of-the-pyramid (BoP) category. Together with Deka R&D and other major investors including UPS and IBM, the beverage company is installing container kiosks that will provide drinkable water for three billion people in the world that suffer from the lack of it.

These Ekocenters are to provide purified water for communities that have a limited access to safe drinking water. The modularly designed kiosk is made out of a 20 ft shipping container. The container is empowered with Slingshot technology that is responsible for the purification of water.

The kiosk is also meant to generate entrepreneurship in developing countries, especially among women. Along with these kiosks Coca-Cola has also launched their 5by20 program that aims to generate 5 million women entrepreneurs by the year 2020.

As discussed in our previous article about container shops, setting a container kiosk is a considerable business also in developed countries. Coca-Cola has redeveloped the concept and is now using the Ekocenters for offering locally tailored mix of products, services and resources that also include sustainable energy, wireless communications, refrigerated vaccination storage, health education, and other functionality to jump-start entrepreneurship opportunities and community development.

This CSR project begun in 2013 as Coca-Cola set up its first Ekocenter in South Africa. The company aims to install 1,500 to 2,000 Ekocenters by 2015 in Africa, Asia and the Latin and North America.

As shipping containers gain more ways of use, we in Shanghai Metal Corporation are also becoming happier in offering our international customers high-quality standardized shipping containers. For details about our large variety of products, please visit our website or just send us an inquiry and our English speaking staff will contact you. Meanwhile please remember to follow us on Twitter, LinkedIn, Facebook and Instagram.

#BuildingValueAcrossTheGlobe

Tuomas P. // SMC Editor

Pictures and original articles: Coca-Cola Company, Coca-Cola Company Press Release, Food and Beverage News, Designboom, 3BL Media, Expok News

Pay For Your Burger With Recycled Cans

Recycled aluminum cans have never been so wanted these days. Coca-Cola is the greater innovator when it comes to marketing campaigns such as China’s Coke Lyrics and now the partnership with McDonalds’ Australia, Coke Rewards, giving away rewards as you collect tokens.

Now McDonald’s takes one step further as an effort to get its fair share in this endless social marketing industry. Following an eco-conscious marketing move, McDonald’s in Stockholm is using recycled cans as currency in exchange for burgers. Part of an interactive campaign designed to the food chain company the advertising agency DDB Stockholm has created a huge incentive to young Swedes unwittingly clean up after them, especially during the summer time when parks and festivals leave behind piles of emptied aluminum beer and soda cans around the city.

As DDB Stockholm puts it, “you’ll find a lot of young people with empty drink cans and empty wallets”. As Simon Higby, a DDB Stockholm creative, puts it, “Youngsters don’t always have so much cash, but sometimes they can get empty cans. So, accepting cans in return for burgers gets them to McDonald’s and the cans to the recycling depot. Everyone’s happy.”

All you have to do is to fill up a bag provided by McDonald’s with 10 cans in exchange for a hamburger or cheeseburger or 40 cans for a Big Mac. The recycling bags can be found attached to strategically installed billboards, which function as a dispenser for free bags – you just tug on the poster’s bottom to get your bag and you are ready to go to the nearest McDonald’s store to get your free burger.

The Swedish fast food chain now accepts “cards, cash and cans” and is an attempt to align the “making profit” during summer time with environmental concerns. By getting a burger the youngster will ultimately opt for fires or a drink to go with it, increasing sales of such items.

Shanghai Metal Corporation offers a wide range of aluminum sheet (aluminum plate) widely used in the manufacturing of Coke aluminum cans. To find out more about us, please visit our Website, WordPress, LinkedIn , Twitter , Facebook and Instagram. Or you could try our new mobile app by scanning our QR code. Moreover, we sell directly from Alibaba , EC21 and Tradekey.

#BuildingValueAcrossTheGlobe

Source and picture: adweek.com, ddb.se, inhabitat.com, adweek.com, creativityonline.com, coloribus.com, 11even.net

Camilla G.//SMC Editor

Cheers To The Naked Greener Coke Can!

Imagine a time when we recycle all aluminum cans in the world. Now imagine a time when all aluminum cans are “greener” than they claim to be. That is what the Ryan Harc design studio had in mind when a Coca-Cola can was re-created without toxic paint that tends to sink into the metal.

Being a leader in the soft drink industry and having the US as the largest market, followed by Mexico and China, the Coca-Cola Company owns the most innovative marketing campaigns worldwide. We saw the latest marketing campaign launched in China, Coke Lyric bottle, and Chok, the so-claimed best marketing campaign in over 35 years released last year in Hong Kong, reaching the top of the local app downloads for iOS in a single day, 380,000 downloads in one month, and over 9 million total views for the television commercial.

Although seen as an innovative player in the marketing space the Coca-Cola Company has yet a lot to catch up on the sustainability side. It is true that the aluminum cans are 100% recyclable, but it does not mean that the cans are as green as they could be. The current design favoring flashy colors uses toxic ink that tends to seep into the metal. What the consumers don’t realize is that the memorable experiences promoted by the marketing efforts tag along the risks for their own health and the environment that surrounds them.

In an endeavor to address such an issue, the NY-based Design studio Ryan Harc created a colorless can design that will reduce the cost of recycling and pollution. At least elegant, the minimalist touch given to the Coke can uses a pressing machine to insert a convex logo as an alternative to the colorfully toxic sprayed can.

The gains in environment benefits when skipping painting are huge if looked from the right perspective. Based on Alcoa statistics for aluminum can recycling, over 112 billion aluminum beverage cans are sold per year in the USA alone. But before aluminum cans can be recycled, the coating that goes on the cans to make them more beautiful and appealing on the shelves must first be produced, which in other words means CO2 emission by thermal or chemical burn-off. According to a report examining the potential coatings market opportunity for soy-based products estimates that 33 million gallons of coatings are sold per year in the US (2007 data).

Although only present in the design studio, the colorless pressed cans could also become a real product along with last summer’s Coca-Cola’s refreshing Ice Bottle packaging. Introduced in Cartagena, Colombia, consumers were seen enjoying a bottle of Coke direct out of ice instead of plastic or glass bottles; very practical, innovative and eco-friendly Coke packaging as the Ice Bottle melts away right after use.

#BuildingValueAcrossTheGlobe

Sources: gamification.co, trendhunter.com, psfk.com, treehugger.com

Pictures: bevreview.com, greenerpackage.com

Camilla G.//SMC Editor

The World’s Biggest Mobile Fridge Sailed in Paris

The Eiffel Tower, Louvre, Notre Dame, Versailles, Moulin Rouge, those are the places to visit in Paris. In 2009, the city of love also became famous of a creative marketing campaign.

The Korean electronics company LG set up a creative marketing campaign for their ecological fridge. The company, one of South Korea’s largest chaebols, turned a 70 meter container ship into the world’s biggest fridge that sailed up the Seine from Le Havre to Paris between June 22 and June 25. The vessel transported cooking ingredients that the famous 3-star Michelin chef Alain Passard cooked for visiting journalists.

LG’s ecological fridge uses a patented “Linear Compressor” technology that is to lower energy consumption up to 20 percent compared to other conventional fridges. The new fridge technology has also received an A+ rating from the EU.

Refrigerated containers, or reefer containers, are mainly used for shipping temperature sensitive products even with extremely long distances. Reefer container technology enabled for instance the shipping of Camel Milk from the United Arab Emirates to Europe. Please, read the whole story here.

As businesses are getting more aware of the benefits of refrigerated containers, new uses for them are emerging. Reefer containers are basically tools that combine mobility and cold chain. One can set up a temperature sensitive business and still vary its location. For example, Atlanta’s Botanical Garden used a refrigerated container to set up a mobile bio-secure research laboratory for their research on frogs in 2011. Reefer containers are also convenient in, say, open-air events where organizers need to keep their heavy loads of Red Bulls and Coca-Colas chilled all the time.

Like LG, Shanghai Metal Corporation‘s reefer containers also use environmentally friendly and energy efficient technology that generate a really low CO2 footprint. We also apply high standards in their quality assurance. To learn more about our refrigerated containers, please visit our website. Please also follow us on LinkedIn, Twitter, Facebook and Instagram.

Tuomas P. // SMC Editor

Pictures and original stories: Container Technology Inc., SlipperyBrick.com, Gcaptain.com, Btwins.net, Stickboydaily.com,