Pay For Your Burger With Recycled Cans

Recycled aluminum cans have never been so wanted these days. Coca-Cola is the greater innovator when it comes to marketing campaigns such as China’s Coke Lyrics and now the partnership with McDonalds’ Australia, Coke Rewards, giving away rewards as you collect tokens.

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Now McDonald’s takes one step further as an effort to get its fair share in this endless social marketing industry. Following an eco-conscious marketing move, McDonald’s in Stockholm is using recycled cans as currency in exchange for burgers. Part of an interactive campaign designed to the food chain company the advertising agency DDB Stockholm has created a huge incentive to young Swedes unwittingly clean up after them, especially during the summer time when parks and festivals leave behind piles of emptied aluminum beer and soda cans around the city.

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As DDB Stockholm puts it, “you’ll find a lot of young people with empty drink cans and empty wallets”. As Simon Higby, a DDB Stockholm creative, puts it, “Youngsters don’t always have so much cash, but sometimes they can get empty cans. So, accepting cans in return for burgers gets them to McDonald’s and the cans to the recycling depot. Everyone’s happy.”

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All you have to do is to fill up a bag provided by McDonald’s with 10 cans in exchange for a hamburger or cheeseburger or 40 cans for a Big Mac. The recycling bags can be found attached to strategically installed billboards, which function as a dispenser for free bags – you just tug on the poster’s bottom to get your bag and you are ready to go to the nearest McDonald’s store to get your free burger.

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The Swedish fast food chain now accepts “cards, cash and cans” and is an attempt to align the “making profit” during summer time with environmental concerns. By getting a burger the youngster will ultimately opt for fires or a drink to go with it, increasing sales of such items.

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Shanghai Metal Corporation offers a wide range of aluminum sheet (aluminum plate) widely used in the manufacturing of Coke aluminum cans. To find out more about us, please visit our Website, WordPress, LinkedIn , Twitter , Facebook  and Instagram. Or you could try our new mobile app by scanning our QR code. Moreover, we sell directly from Alibaba , EC21 and Tradekey.

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Source and picture: adweek.com, ddb.se, inhabitat.com, adweek.com, creativityonline.com, coloribus.com, 11even.net

Camilla G.//SMC Editor

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13 Surprising Celebrity Voice Overs

I’m sure you’ve had this feeling too – you’re watching a cartoon and thinking “I recognize that voice…but from where?” Well here at SMC we would like to help you out with that conundrum:

Tim Curry as Nigel Thornberry from The Wild Thornberrys

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George Clooney as the Doctor from South Park

georgeclooney

Bruce Willis as Spike from Rugrats

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Robert Downey Jr. as Patrick Pewterschmidt from Family Guy

rdjfamilyguy

Stephen Colbert And Steve Carell As The Ambiguously Gay Duo

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Flea (from The Red Hot Chilli Peppers) as Donnie From The Wild Thornberrys

flea-donnie rhcp

Vin Diesel as The Iron Giant

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Frank Oz voices both Grover and Yoda

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Rowan Atkinson as Zazu From The Lion King

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Lacey Chabert (from Mean Girls) voiced Eliza in The Wild Thornberrys

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Robin Williams as The Genie from Aladdin

robin williams genie

Busta Rhymes As Reptar from Rugrats

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John DiMaggio as Bender from Futurama

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In Futurama news, it is set to be shown in a crossover with the Simpsons, as is Family Guy this autumn. Teaser clips and photos have been released, one of which depicting an angry but lovable Bender meeting Homer for the first time.

simpsons-futurama-crossover (1)This will be the last hurrah for Futurama which has been cancelled for the second time. If this is any consolation, Bender exists not just in our hearts, but as a real life machine. Shanghai Metal manufactures Pipe Bending Machines. As an ISO 14001 (International Quality Management System) Company and recipient of the “Star Enterprise Award,” Shanghai Metal Corporation prides itself on exceeding international standards of quality and reliability.

pipebendingmachine

We guarantee the best prices, quality support, and fast delivery. To find out more, please visit our Website or send your inquiry here. Follow us on  LinkedInTwitter, FacebookInstagram and don’t forget to subscribe to our YouTube channel. Or you could try our new mobile app by scanning our QR code.

Sources: Animated TV, Mashable, Buzzfeed, IB Times

Siobhan R.// SMC Editor

Read more articles by this author here.

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