DO YOU KNOW WHAT A CAR-SHARING PROGRAM IS?

Swedish German design firm Kram/Weisshaar has cooperated with Audi and developed a “micro-sharing initiative” to encourage Swedish people to share their cars. This initiative has been launched mostly in Stockholm. What does a “micro-sharing initiative” actually mean?

Audi Unite

Shanghai Metal Corporation provides steel, aluminium that are widely used in automotive industry, besides that we have brand new product – car spray paint booth with ISO, CE and SGS certificate. For more information visit our main website or send us inquiry. English speaking staff will guide you further. Download a new application by scanning QR code below or follow us on Social Media.

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Silvia M.//SMC Editor

 

Metro Stations Are Not Just Rats And Garbage

Metro with its metro stations its a necessary way of transportation in big cities. People usually associate under-ground metro stations with garbage, smell, homeless people, rats, noise and stressed people running to work or school. However some cities in the world can be proud of beautiful architectural stations with an amazing interiors.

T-Centralen, Stockholm, Sweden

In 1950’s artists Vera Nilsson and Siri Derkert suggested that art should be integrated into a new subway system. Nowadays, the whole Stockholm’s Metro system is a large art museum, where every station displays artworks. This is the most beautiful one.

T-Centralen, Stockholm
Komsomolskaya, Moscow, Russia

This metro station in Moscow boasts a huge dome, Corinthian columns and eight ceiling mosaics, depicting Russian heroes. Artists Pavel Korin and architect Alexey Schusev got the Stalin prize for their work.

Formosa Boulevard, Kaohsiung, Taiwan

It is well-known for its “Dome of Light” which is the largest glass work in the world. It is made of 4,500 curved stained glass panels. Formosa Boulevard is the best station for its daylight.

Formosa Boulevard Station, Kaohsiung, Taiwan

Formosa Boulevard Station, Kaohsiung, Taiwan

City Hall Station, New York, USA

This is the grandest New York’s subway architecture – arched ceilings peeking through to City Hall Park above.

City Hall Station, New York

Antwerp Central Station, Belgium

Antwerp Central metro Station was awarded by The British-American magazine Mashable as the most beautiful railway station of the world.

Antwerp Central Station, Belgium

Shanghai Metal Corporation offers customers stainless steel widely used for escalators and other applications in under-ground stations, also supplies steel building materials for many projects. For more information visit our website or send us inquiry. English speaking staff will guide you further. Download a new application by scanning QR code below or follow us on Social Media.

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Silvia M.//SMC Editor

Read more articles written by this author here.

Credits : boredpanda.com, bbc.com, travelandleisure.com, wikipedia.org, googleimages

 

Bring a can, get a hambuger

People love eating hamburgers and drinking some Coke from a soda can. The idea of getting some juicy burger in exchange of soda cans sounds awesome and not impossible! Goodbye grandma’s cuisine.

DDB Stockholm and McDonald’s cooperated on a campaign in Stockholm in Sweden in order to make young people clean beer and soda cans after city’s endless festivals. To make this campaign more efficient, McDonald’s has installed unique advertisements.

green design, eco design, sustainable design, DDB, McDonald's Stockholm, Mcdonald's can exchange, recycling cans, recycling, recycled materials

The ads doesn’t contain just a poster, it also conceal plastic bag dispensers for collecting cans. Only thing you have to do is just tug on the poster’s bottom and a bag is yours, ready to go. Each of these bags explains the pricing for the promotion. For 10 cans you can get either hamburger or cheeseburger, for 40 cans you can get Bic Mac. The billboards are installed mostly near parks, summer festival areas.

McDonald’s think that folks going to music festivals, would spend most of money with their friends on festival tickets, shirts and drinks. After the whole day at festival, dancing, screaming, singing they are most likely going to be hungry. “So, accepting cans in return for burgers gets them to McDonald’s and the cans to the recycling depot. Everyone’s happy.” Simon Higby, a DDB Stockholm creative says.

It could be a great way of cleaning up the neighborhoods  and the communities with lower income could live better. But then young people have to jump and move a lot at festivals to get rid off “hamburger kilos”.

We like hamburgers and can of Coke in Shanghai Metal Corporation but what is more important, we offer high/quality aluminium which is widely used in a food industry and cans are made of it. For more information visit our website or send us inquiry. English speaking staff will guide you further. Download a new application by scanning QR code below.

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Silvia M.//SMC Editor

You can read more articles written by this author here.

Original pictures and articles : inhabitat.com, adweek.com, foodbeast.com, googleimages

Pay For Your Burger With Recycled Cans

Recycled aluminum cans have never been so wanted these days. Coca-Cola is the greater innovator when it comes to marketing campaigns such as China’s Coke Lyrics and now the partnership with McDonalds’ Australia, Coke Rewards, giving away rewards as you collect tokens.

coke-rewards

Now McDonald’s takes one step further as an effort to get its fair share in this endless social marketing industry. Following an eco-conscious marketing move, McDonald’s in Stockholm is using recycled cans as currency in exchange for burgers. Part of an interactive campaign designed to the food chain company the advertising agency DDB Stockholm has created a huge incentive to young Swedes unwittingly clean up after them, especially during the summer time when parks and festivals leave behind piles of emptied aluminum beer and soda cans around the city.

burger3

As DDB Stockholm puts it, “you’ll find a lot of young people with empty drink cans and empty wallets”. As Simon Higby, a DDB Stockholm creative, puts it, “Youngsters don’t always have so much cash, but sometimes they can get empty cans. So, accepting cans in return for burgers gets them to McDonald’s and the cans to the recycling depot. Everyone’s happy.”

burger1

All you have to do is to fill up a bag provided by McDonald’s with 10 cans in exchange for a hamburger or cheeseburger or 40 cans for a Big Mac. The recycling bags can be found attached to strategically installed billboards, which function as a dispenser for free bags – you just tug on the poster’s bottom to get your bag and you are ready to go to the nearest McDonald’s store to get your free burger.

burger2

The Swedish fast food chain now accepts “cards, cash and cans” and is an attempt to align the “making profit” during summer time with environmental concerns. By getting a burger the youngster will ultimately opt for fires or a drink to go with it, increasing sales of such items.

burger4

Shanghai Metal Corporation offers a wide range of aluminum sheet (aluminum plate) widely used in the manufacturing of Coke aluminum cans. To find out more about us, please visit our Website, WordPress, LinkedIn , Twitter , Facebook  and Instagram. Or you could try our new mobile app by scanning our QR code. Moreover, we sell directly from Alibaba , EC21 and Tradekey.

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Source and picture: adweek.com, ddb.se, inhabitat.com, adweek.com, creativityonline.com, coloribus.com, 11even.net

Camilla G.//SMC Editor

DIY Paper Circuit That Maps The Sky and Space

In our recent posts we have seen the most innovative eco-friendly marketing campaigns. The WaterLess Levi’s jeans that uses the minimum amount of water in their manufacturing process, or the newest McDonald’s Stockholm “exchange-recycled-cans- for-free-burgers” campaign, or another brilliant way to adhere to naked greener Coke cans.

burger4

The efforts to confront some of the world’s greatest challenges, however, do not exclusively take place in business – but also in university education. The HCIL (Human-Computer Interaction Lab) at the University of Maryland designed and created an interactive experience that combines bits and atoms, or virtual and physical: StarryNight.

star1Primarily designed as an educational tool for kids, StarryNight is a project that emphasizes the Maker/DIY culture by which the kids learn the basics about astronomy and electronic circuits “by doing” in a social environment. The way StarryNight works is very simple, basic materials like copper tape, coin cells, LED lights, copper foil and some black paper are put together to make stars shine and shape different constellations. One big huge circuit which has all the stars (blue LEDs) is connected in parallel in this open and closed circuit, where each of the four constellations has a separate circuit with green LEDs to show the edges of the constellations.

star6

This DIY paper circuit board is great to encourage invention and constructive learning, and more importantly, it does not require big bucks to be built unlike the very luxury $5700 mechanical Caran d’Ache’s Caelograph pen that charts the stars and constellations at any given time and on any date as a result of miniaturization, ingenious engineering and talent of an astronomer.

star8

So if you wish to build a StarryNight for inexpensive collection of material, you will need:

  • Lots of Copper Tape
  • About six 3V coin cells
  • About 60 LEDs
  • Copper Foil (since its conductive both sides, it was used to activate switches)
  • Soldering Iron

Shanghai Metal Corporation offers a wide range of copper rivets in varying sizes and forms, widely used in the manufacturing of art sculptures such as the Water<Less jeans in London. To find out more about us, please visit our WebsiteLinkedIn , Twitter , Facebook  and Instagram. Or you could try our new mobile app by scanning our QR code. Moreover, we sell directly from AlibabaEC21 and Tradekey.

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Source and pictures: slideee.com, instructables.com, trendhunter.com, telegraph.co.uk

Camilla G.//SMC Editor

Thor’s Hammer: The Science

Thor’s hammer isn’t real, unless you believe recent Swedish news that Thor’s hammer has been found in Stockholm. No, only in the hearts and minds of comic book and movie fans does it exist. But, assuming it did, would anyone be able to lift it?

thors hammer1

Legend says only the worthy can lift it, and depending on which source you read, it’s made from a dying star. If that is the case, then it would have to weigh as much as a herd of 300-billion elephants according to Neil deGrasse Tyson. If you’re wondering, the average weight of a male African bush elephant is a bit more than 12,000 pounds, so about 4.6 trillion metric tons. Watch a video by Vsauce3 which nicely explains the concept:

If we were to follow the legend that Thor’s hammer was made from metal from Asgard, it would only weighed 42.3 pounds. That is far less than 4.6 trillion metric tons.

ThorHammer4

Most likely if it was made from existing metals it would be made of carbon steel.  Die steel refers to a variety of carbon and alloy steels that are particularly well-suited to be made into tools. Their suitability comes from their distinctive hardness, resistance to abrasion, their ability to hold a cutting edge, and/or their resistance to deformation at elevated temperatures (red-hardness).

carbondiesteelforhammers

Shanghai Metal manufactures the carbon steel in hammers. Die Steel is mainly used for manufacture of cold-work dies with high abrasive resistance and small shock load. SMC is delighted to provide wide range of alloy steel to the customers; we also accept customizations according to your requirements. To find out more, please visit our websiteLinkedInTwitter, Facebook and Instagram. Or you could try our new mobile app by scanning our QR code.

You can also read more articles by our team at SMC:

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Sources: Neil deGrasse Tyson, Swedish news, Vsauce3

Siobhan R.// SMC Editor

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